Ban on Beer is Latest Flash Point in World Cup Culture Clash
Qatar’s about-face on alcohol signaled that FIFA, soccer’s governing body, may no longer be in full control of its showcase championship.
Qatar’s ban on beer in stadiums complicated FIFA’s relationship with Budweiser, which pays $75 million every four years to be associated with the World Cup. Patrick T. Fallon/Agence France-Presse — Getty Images
Doha, Qatar — Two days before the tournament’s opening match, organizers reversed a policy that had promised fans alcohol at stadiums, a decision that laid bare how much control FIFA had ceded to its hosts.

